Thursday, 31 December 2009

Blue Moon Tonight

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In case you don't know it, there will be a blue moon - the first in 20 years - at 7.15pm tonight which should, cloud cover permitting, be viewable across Europe and elsewhere. Not only that, there will be a partial lunar eclipse with the deepest eclipse at 7.22pm.

This eclipse of the Moon is partial, so only eight per cent of the Moon will actually be covered by Earth's shadow. However, quite a lot of the moon will appear to change colour.

Sadly, a blue moon isn't actually blue.The name reflects the relative rarity of two full moons in a month and is linked to the saying "once in a blue moon." Most years on average have 12 full moons, with one appearing each month.

We're told that the whole event is deeply significant astrologically, if not astronomically. The National Geographic notes that the last time a blue moon appeared was on New Year's Eve was in 1990, and it won't happen again until 2028.

NASA notes that while we won't see a blue moon tonight, it is possible for the Moon to appear tinged by a blue hue, sometimes caused by fine dirt circulating in the Earth's atmosphere, possibly from a volcanic explosion. The above picture is of our Moon taken was taken in a dark blue morning sky. The bright crescent is the only part directly exposed to sunlight - the rest of the Moon glows from sunlight reflected from the Earth. The planet Jupiter is also visible along with its four largest moons.

(With thanks to Jessica Abrahams. Image: Vic Winter, ICSTARS)

Wednesday, 16 December 2009

Americans Are Still "Couch Potatoes"

Despite the excitement generated from new media platforms, the United States is still mostly a nation of couch potatoes who spend a vast majority of their leisure time in front of the boob tube, according to the latest update to the "Entertainment Trends in America" consumer tracking surveys conducted by The NPD Group.

Some 81% of respondents reporting watching an average of 10 hours of TV per week (not including movies) and, according to a company press release, other findings included:

• Despite the proliferation of iPods and other MP3 players, 78% of Americans still spend 5+ hours/week listening to traditional AM/FM radio, with 60% still listening to music on a CD

• 70% of Americans spend 4 hours/week on average on IM and email

• Some 47% visited social networking sites, spending an average of 5 hours/week

• 11% of respondents reported tweeting an average of 3 hours/week

The survey reveals the Top 5 Leisure Time Activities in the U.S. (based on % of consumers who took part in prior week) are:

• Watch TV show/sports/news (excluding movies): 81%

• Listen to music on traditional AM/FM radio (not satellite): 78%

• Instant-messaging or e-mailing: 70%

• Listen to music on a CD: 60%

• Watch a movie on TV (excluding PPV and VOD): 58%

You'd have thought some form of exercise, even if it was getting into a car, might feature...

Monday, 7 December 2009

Pompei, Stonehenge Join StreetView

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It's not the same as visiting the actual site itself, which take it from me, is simply stunning (as you can see from my holiday snap, above), but Pompei has now joined the cities and towns that have been mapped by Google's StreetView.

Working with UNESCO, Google have announced an agreement to put imagery of World Heritage sites into Street View from 19 UNESCO sites has been made available, from sites in Czech Republic, France, Italy, Netherlands, Spain and the United Kingdom. The 360 degree images are now online for people around the world to explore via Google Maps - including Pompeii.

Google and UNESCO have also announced layers for Google Earth and Google Maps with customised icons and information bubbles, allowing web users to locate and zoom to hundreds of sites with World heritage status around the globe, all linking back to UNESCO's detailed webpage.

In the coming months Google will work with UNESCO to select additional World Heritage landmarks, in countries where Street View imagery is being collected, which will be photographed for the project. The aim is to collect imagery from diverse regions throughout the world including Australia, Brazil, Canada, Japan, Mexico, South Africa, US and many countries throughout Europe. With permission from site managers such places look set to one day be available to millions of people around the world who may never have the chance to visit them in person.

It's hoped that putting UNESCO's world heritage sites on Street View will help increase awareness and encourage participation by people around the world in the preservation of our cultural and natural heritage.

People can now virtually swoop over to Italy to explore the two flourishing Roman towns of Pompei and Herculaneum, as well as the many wealthy villas in the area that have been engulfed by Vesuvius eruption on 24th August AD 79. These have been progressively excavated and made accessible to the public since the mid-18th century and are now available for all with a simple click of a mouse, although, having tried it, the level of detail is, as yet, nowhere as impressive as the company's PR claims and you definitely can't play 'spot the lizard'...

Stonehenge, in Wiltshire, one of the most famous groups of megaliths in the world is another location that can be discovered today. The circles of menhirs are arranged in a pattern whose astronomical significance is still being explored. These holy places and the nearby Neolithic sites are an incomparable testimony to prehistoric times.

They can also walk through the Palace of Versailles which was the principal residence of the French kings from the time of Louis XIV to Louis XVI. Embellished by several generations of architects, sculptors, decorators and landscape architects, it provided Europe with a model of the ideal royal residence for over a century.

Other unique and diverse places visible in Street View include the Mill Network at Kinderdijk-Elshout in Nederland, the old town of Cáceres in Spain and the historic Centre of Prague in Czech Republic and many more.

Google uses state of the art camera technology attached to the roof of a car in order to collect these images. They are then processed, stitched together and put into Google Maps, a process which can take several months. Where access by car is not possible, or locations are off the beaten track, like Pompeii or Britain's Stonehenge, Google uses its custom made 'trike' - a three wheeled bike mounted with a camera, to take the images.

"World Heritage is our legacy from the past, what we live with today, and what we pass on to future generations,” said Francesco Bandarin, Director of UNESCO’s World Heritage Centre. "It reminds us of the extraordinary world we live in, and humanity’s creative genius and cultural diversity.

"The alliance between UNESCO and, Google Maps and Street View will provide access for people the world over to these remarkable places."

"Cultural and natural heritage sites are a source of inspiration and fascination for all of us, teaching us about our global history," Carlo D'Asaro Biondo, Google's VP of Southern Europe, Middle East & Africa said. "This is an exciting project and we're thrilled to be working together with UNESCO, to make more World Heritage sites universally accessible and useful to all."

• Tour the UNESCO heritage sites in Street View here: www.google.com/unesco


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